Now, here’s a collaboration of which we heartily approve: the pairing of our favourite wine merchant, Berry Bros. & Rudd, with our favourite fashion designer, Paul Smith, to bring us wine that has quite literally been labelled with love.
Known for his mastery of colour, Paul Smith has drawn inspiration from Matisse’s famous cut-outs and, it must be said, his own sense of playfulness to create eye-catching wine labels for two of Berry Bros. & Rudd’s best-loved wines – Good Ordinary Claret and Good Ordinary White.
“I’ve been drinking these wine from Berry Bros. & Rudd for many years,” explains Paul Smith.”Berrys is a real institution with a great history. It’s great to be asked to design a special label.”
Berry Bros. & Rudd’s Creative Director, Geordie Willis, hopes this collaboration will be the first in a series of partnerships with Britain’s leading designers – and if this one is anything to go by, we can safely say, we hope so too.
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